What is a low % CTR for Google PPC? What are standard practices to increase a low CTR?

RJ ~

Re: What is a low % CTR for Google PPC? What are standard practices to increase a low CTR?

Post by RJ ~ »

Change bid strategy to top of page rate or absolute top of page rate. You may be getting impression but your ads are at the bottom or on page 2.
Lee

Re: What is a low % CTR for Google PPC? What are standard practices to increase a low CTR?

Post by Lee »

What type of ad? For search, I’d look at your search queries and see if they match what you have in your titles and description.
Anthony

Re: What is a low % CTR for Google PPC? What are standard practices to increase a low CTR?

Post by Anthony »

Ad titles and quality’s of description will benefit you along with good extensions
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