How highly do you value a link from the BBB (Better Business Bureau)?

[Guest]

Hello, Is I can ask: How highly do you value a link from the BBB (Better Business Bureau)?

[Michael]

For local business I see it purely as a trust builder. No particular SEO value.

[Nathan]

In some industries, it helps a lot, in others not so much. It's a no-follow link and just gives you bragging rights! Hey if I screw you over then the BBB has your back! But they will step in even if you aren't part of it anyway.

[Mike]

If I have to give them money to get the link, not at all. I wouldn’t give that organization one cent.

[Rob]

Does your customer care about your BBB rating? If so, it's cheap. If not, it's like lighting your money on fire, but at least lighting your money on fire will produce heat for a short time.

[Batman]

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