What’s the difference between buying guest post or press release?

Guest

What’s the difference between buying guest post or press release?

Post by Guest »

Need help, What’s the difference between buying guest post or press release? Can you tell me, and why?
Zachary

Re: What’s the difference between buying guest post or press release?

Post by Zachary »

You would use a press release to announce your new apprenticeship program, bringing public awareness to it and letting people know where to get information about it and what not. You would make a guest post to share some basic information on how to become a professional, maybe linking to you apprenticeship program or your main site or whatever. I hope that helps to better understand the difference between the two.
Jorge

Re: What’s the difference between buying guest post or press release?

Post by Jorge »

A guest post is literally one post with a link pointing to you, a pr is a way to distribute news around the internet.

You can still get backlinks but it's a way to do publicity for a company service or product.
Stephen

Re: What’s the difference between buying guest post or press release?

Post by Stephen »

Press releases can be powerful but temporary backlinks, guest post backlinks will usually last longer.

Usually best to do both.
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