What is a low % CTR for Google PPC? What are standard practices to increase a low CTR?

[Guest]

Share what you have..

[RJ ~]

Change bid strategy to top of page rate or absolute top of page rate. You may be getting impression but your ads are at the bottom or on page 2.

[Lee]

What type of ad? For search, I’d look at your search queries and see if they match what you have in your titles and description.

[Anthony]

Ad titles and quality’s of description will benefit you along with good extensions